GCI Magazine

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Sep 30, 2014 | 04:40 PM CDT

It Ain’t Necessarily So

By: Steve Herman

Digging a little further into the ingredients on a cosmetic label reveals the hidden complexity and the potential variations of a formula.

Sep 30, 2014 | 04:34 PM CDT

Question Everything

By: Jeff Falk

When I was younger, I thought I knew everything, but as I got older, I realized there is more and more I didn’t know and I became more apt to readily admit this—but I do think the ability to recognize incongruities improves.

Sep 30, 2014 | 04:28 PM CDT

Case Study: Creating a Social Shopping Situation

By: Kieran Taylor

A case study of Laura Geller Beauty’s collaboration with social community and commerce company Blucarat.

Sep 30, 2014 | 04:25 PM CDT

Total Evacuation

By: Abby Penning

Consumers want all they can get of their beauty products, so it is up to beauty brands and packaging suppliers to figure out the best way to deliver.

Sep 30, 2014 | 04:05 PM CDT

Legitimizing Claims

By: Sara Mason

The science behind proving beauty products work.

Sep 30, 2014 | 04:01 PM CDT

Feeding Her Insatiable Appetite for Nail Polish

By: Denise Herich

An inside look at the 2014 PinkReport, “Nailed: The Allure of Color.”

Sep 30, 2014 | 02:39 PM CDT

September 2014 Ingredient Supplier News

September 2014 Ingredient Supplier News

Sep 30, 2014 | 01:22 PM CDT

Samples Are Still the New Black

By: Moto Okawa

An evolving beauty industry can have brand marketers guessing at what techniques will work best to get products into consumers’ hands, but samples continue to be one of the strongest opportunities to do so.

Sep 30, 2014 | 11:08 AM CDT

Culturally Relevant Messaging Absent in Marketing to Black Consumers

New research from Mintel reveals that 42% of black consumers have tried or would be interested in trying anti-aging hair products, a higher percentage of those interested in anti-aging skin care; many companies missing the mark and missing culturally relevant messaging.

Sep 29, 2014 | 09:29 AM CDT

Coty CEO Scannavini Steps Down

Scannavini resigned due personal reasons, chairman Bart Becht will take over as interim CEO while the company begins search for a successor.