A March 2013 Mintel report on beauty devices and the U.S. market tracked the at-home skin care device interest level of 1,020 female Internet users 18 years old or older during November 2012. Asking the question, “How interested would you be in trying the following at-home beauty skin care devices?” Mintel found:

- for a skin cleansing system—37% would be very interested in trying; 31% would be somewhat interested in trying; 18% may or may not be interested in trying; 11% weren’t interested in trying; and 3% didn’t know what the system was.
- for an exfoliation system—30% were very interested in trying; 31% were somewhat interested in trying; 19% may or may not be interested in trying; 17% weren’t interested in trying; and 4% didn’t know what the system was.
- for a hair removal device—30% were very interested in trying; 24% were somewhat interested in trying; 20% may or may not be interested in trying; 23% weren’t interested in trying; and 3% didn’t know what the device was.
- for a massager/infusion system—26% were very interested in trying; 26% were somewhat interested in trying; 22% may or may not be interested in trying; 20% weren’t interested in trying; and 7% didn’t know what the system was.
- for an LED/laser treatment device—17% were very interested in trying; 19% were somewhat interested in trying; 20% may or may not be interested in trying; 37% were not interested in trying; and 7% didn’t know what the device was.
- for diagnostic tools—just 11% were very interested in trying; 22% were somewhat interested in trying; 29% may or may not be interested in trying; 30% weren’t interested in trying; and 8% didn’t know what the tools were.