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Acquisition will enable L’Oréal USA to build a new dedicated multi-cultural beauty division; strengthen the company's position in the dynamic multi-cultural market segment.
Kline report finds that multicultural beauty marketers are breaking boundaries between general and multicultural beauty.
The Estée Lauder Companies acquiring prestige fragrance and sensory lifestyle brand; addition will complement and strengthen the company’s portfolio of brands.
According to a report by Business World Online, Australian company BYS Cosmetics has taken a background in fashion and runway trends full speed to the cosmetics market, but with a twist: affordability.
With the plant, the company said every step in the processing of vanilla can now be performed locally on the East African island for the first time.
"Beauty destination" designed, in part, to improve consumer access to the Avon brand; site to help educate and engage consumers and will be promoted through a multipronged digital media campaign.
L'Oréal was granted a Chinese business license for Shanghai Episkin Biotechnology Ltd., the company it created to market the Asian version of its reconstructed skin model Episkin.
Bourjois complementary to Coty’s existing color cosmetics portfolio; addition seen as step toward bolstering positions in a number of Western European countries and strengthen its position overall in color cosmetics.
Mineral ingredients such as talc, kaolin and mica can provide tactile qualities and structure in a formula. Mica can also be a key ingredient in pigments that provide brilliant sparkle and pearlescence in color cosmetics, and BASF has a nearly 50 year history of innovation using mica as a key component in effect pigments.
High-end brush applicator and an open/close valve system and small flip-top cap tubes among month's innovations.