Most Popular in:

Business

New in Business (page 12 of 200)Sign up for this RSS Feed!

Jan 27, 2015 | 11:18 AM CST

Inter Parfums Reports 18.6% Increase Q4 2014 Sales

Company's largest fragrance brands grew 14.0%, 23.9% and 49.6%; Karl Lagerfeld launch contributes $3.5 million.

Jan 27, 2015 | 11:03 AM CST

Kimberly-Clark Gains 1% in Fiscal 2014

Personal care down 1% but baby wipes post double-digit growth.

Jan 27, 2015 | 10:35 AM CST

P&G Announces Q2 Fiscal 2015 Results

P&G's grooming business grows 2%, while its beauty, hair and personal care business segment posts an organic sales decrease of 1%.

Jan 26, 2015 | 12:57 PM CST

How to Successfully Structure Your Marketing Foundation

By: Beth Cochran

Uncovering why you do what you do will help you determine your vision and create a solid foundation to build and market your business.

Jan 23, 2015 | 02:02 PM CST

Agility Ability: Lessons in Branding and Presentation

By: Mark Lusky

Colorado’s fast-changing pot regulations bust branding efforts, offering a lesson for all those involved with branding to maintain ‘agility ability.’

Jan 20, 2015 | 08:41 AM CST

South Korea May Be Ending Animal Testing for Cosmetics

Reports are circulating that South Korea's Ministry of Agriculture, Food and Rural Affairs (MAFRA) has published a "5 Year Plan for Animal Welfare" that establishes a plan to phase out animal testing for cosmetic products and eventually cosmetic ingredients.

Jan 16, 2015 | 10:59 AM CST

More and More, Beauty Synonymous With Wellness

Wellness as beauty is a bottom up development that is, and has been, 100% driven by changes in consumer behavior and regimes. Words such as 'energy' and 'de-stressing' resonate with consumers, and it is up to brand owners to adapt their products to meet the demands of beauty as wellness.

Jan 15, 2015 | 11:05 AM CST

Earned Media Earns Its Rightful, Beautiful Place

By: Candace Lee

It is more crucial than ever that beauty brands focus their media investment on the consumer’s journey and decision-making process, but media plans still largely focus on paid and owned efforts that align to support the brand’s objectives. It’s time that earned media and a consumer-led approach play a larger role in the integrated media plan.

Jan 14, 2015 | 11:18 AM CST

Lancome Names Lisa Eldridge Makeup Creative Director

Makeup artist to translate social media success and vision for makeup into brand goals and initiatives.

Jan 14, 2015 | 10:04 AM CST

Maybelline New York Names Gigi Hadid Its Newest Spokesperson

With her millions of social media followers, Hadid may prove to be a strong voice for the brand as she represents it globally.