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Feb 27, 2014 | 11:02 AM CST

Gillette Looks to Hollywood Style in New Variety Partnership

Gillette has teamed with Variety magazine on the new Leading Man Cam, offering an up-close look at the well-groomed faces of some of Hollywood’s leading men during awards season.

Feb 27, 2014 | 10:57 AM CST

P&G's Orgullosa Campaign Caters to "Nueva Latinas"

The Orgullosa program unveiled its Nueva Latina campaign, an initiative that aims to empower women to define what it means to be a bicultural, modern Latina—the Nueva Latina.

Feb 26, 2014 | 10:37 AM CST

L'Oréal 2013 Sales Increase 5% to €22.98 Billion

Divisions such as professional products, active cosmetics and L'Oréal Luxe helped growth, as did growth in new markets.

Feb 26, 2014 | 10:26 AM CST

Turkish Actress Becomes Global Face of Schwarzkopf Palette Hair Color Brand

Already a regional spokeperson for the brand, Songül Öden and Schwarzkopf Palette have expanded the deal globally.

Feb 26, 2014 | 10:22 AM CST

Starting a Beauty Brand Conference Session Announced for Cosmprof North America

The 2013 Cosmoprof North America conference session "You Have a Great Idea! Now What?!" will showcase how to combat challenging in funding and investment when starting a beauty brand.

Feb 25, 2014 | 12:16 PM CST

New Report Reveals How Beauty Brands Are Catering to Online Shoppers

A study from digital marketing firm PM Digital shows Avon and Mary Kay have captured 20% of line market share of tradition web traffic—over Olay, Maybelline, MAC Cosmetics, CoverGirl and e.l.f. Cosmetics.

Feb 25, 2014 | 12:11 PM CST

Tapping Into the Potential of Older Beauty Consumers

Imogen Matthews sheds light on marketing beauty products to older women—one of the most important demographics for beauty brands.

Feb 25, 2014 | 12:06 PM CST

Clear Raises Its Voice Through Partnership with The Voice

The multiplatform partnership will include custom content featuring personal stories of past Voice artists to celebrate resilience together with Clear Scalp & Hair.

Feb 25, 2014 | 12:01 PM CST

Digital Marketing, Packaging, Ingredients Highlight Conference Program for Sustainable Cosmetics Summit

The 2014 edition of the three-day North American summit will bring together CEOs, founders and senior executives from across the beauty industry to discuss sustainability issues.

Feb 25, 2014 | 11:52 AM CST

e.l.f. Launches "Beauty At All Ages 2014" Model Search

This year's contest will once again feature YouTube beauty guru Megan Parken, of the MeganHeartsMakeup channel, along with model and beauty guru Cassandra Bankson, of the DiamondsandHeels14 channel, as special hosts.