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Feb 27, 2009 | 03:13 PM CST
Will Eco-friendly R&D Pale Under Economic Uncertainty?
By: Karen A. Newman
While more than one in seven (16%) global beauty products launched last year were certified organic, ethical or all natural, according to Mintel’s beauty and personal care launch monitor, there are concerns that the global economic climate will stifle new product development, innovation and sustainability programs in 2009.
Feb 27, 2009 | 02:51 PM CST
Packaging is Critical to Brand Identity
By: Karen A. Newman
Luxury, specialty and mass beauty brands all know packaging’s power to project an identity and move product through the till.
Feb 27, 2009 | 02:41 PM CST
Supply Chain: Rapid Logistics Ramp Up to Maximize Profits
By: Sum-Sum Chan
How to make your supply chain work in tandem with your growth.
Feb 27, 2009 | 02:36 PM CST
Marketing Matters: Simplify the Message to Create a Stronger Brand
By: Alisa Marie Beyer
Building a strong brand depends on expressing a clear brand message.
Feb 27, 2009 | 02:26 PM CST
Rules & Regulations: A Long Way to REACH
By: Nicolas Gardères
REACH is now in force, and impacted U.S. companies are facing various challenges toward implementation.
Feb 27, 2009 | 12:11 PM CST
The Clash of Structure and Chaos
By: Marie Alice Dibon
Innovation is no longer a choice. It is a key to survival. Here’s how to get started.
Feb 27, 2009 | 12:02 PM CST
Profile: Creating Scent Connections
By: Alexendra Voigt
To build a notable position today, fragrance marketers must look beyond standard advertising or marketing schemes to connect consumers to the art of fragrance creation.
Feb 27, 2009 | 10:34 AM CST
Poll Demonstrates Brand/Consumer Connection
Beiersdorf's focus on its Nivea brand paying dividends in both brand recognition and in gaining consumer loyalty.
Feb 26, 2009 | 11:03 AM CST
BASF Posts Solid 2008
Sales up 8% but fourth-quarter earnings impaired; business units serving beauty industry are among stabilizing factors.
Feb 25, 2009 | 09:23 AM CST
Revlon Announces Executive Appointment
Alan T. Ennis elected to the board of directors and president, Revlon International.