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Sep 13, 2010 | 08:34 AM CDT
Award designed to recognize sustainable packaging solutions utilized by luxury brands to address consumers' increasing concern for environmental issues.
Sep 10, 2010 | 09:02 AM CDT
Company names Julia Goldin global chief marketing officer. Revlon CEO sees "tremendous opportunity" to build brands; "opportunity to expand in markets that are now emerging as the next big growth area is enormous," says chairman.
Sep 08, 2010 | 10:13 AM CDT
Carrie Underwood chosen to represent advances in skin care from Olay as part of the brand's "Challenge What's Possible;" "personifies the iconic image of the brand while representing the faces of the future."
Sep 07, 2010 | 04:45 PM CDT
Store brands marketers, as well as suppliers and retail chains—will need to double down on product development and innovation.
Sep 07, 2010 | 08:54 AM CDT
Existing distribution agreement between Inter Parfums and P&G Prestige expires; new agreement "should significantly contribute to strengthening positions of both companies in the U.S.”
Aug 31, 2010 | 04:39 PM CDT
By: Sara Mason
With sun exposure as the most common cause of premature aging, innovative companies continue to research and provide ever more technologically advanced solutions.
Aug 31, 2010 | 04:29 PM CDT
By: Leslie Benson
Collaborating with a celebrity makeup artist allows brand further insight into the fashion industry and deeper connections with consumers.
Aug 31, 2010 | 04:16 PM CDT
By: Abby Penning
Votre Vu, a small, direct-selling beauty business, is leveraging its founders’ unique backgrounds and experiences, as well as elements of fun and infotainment to build success.
Aug 31, 2010 | 04:12 PM CDT
By: Jeff Falk
Putting a spin on making a distinction between a fad and a trend—and strategizing on the longer-lived trend.
Aug 31, 2010 | 04:07 PM CDT
By: Bob Scherer
To introduce a product line to new markets, formula updates need to be in line with current trends and packaging changes made to reflect the new formula.