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New in Management (page 52 of 115)

Nov 27, 2012 | 11:49 AM CST

Consumers Using Mobile Tech Expect More, But Reward Those That Deliver

A new study from Millward Brown shows the effectiveness of mobile ads, including where they are winning and where they are not.

Nov 26, 2012 | 04:42 PM CST

Innovation—Made in New Jersey

By: Steve Herman

Although its not often the first place that leaps to mind, New Jersey is a hotbed of innovation, and the beauty industry is no exception.

Nov 26, 2012 | 04:26 PM CST

The Link is the Thing: Determining a Cohesive Packaging Strategy

By: Abby Penning

Beauty packaging acts as an advertisement for the product inside, and creating a signature packaging look across products can help with consumer focus and brand loyalty.

Nov 26, 2012 | 03:37 PM CST

Sourced in the USA

By: Sara Mason

From the East Coast to the West Coast and everywhere in between, American consumers are seeking beauty products they can identify with based on principles of locally grown, effective ingredients.

Nov 26, 2012 | 11:39 AM CST

Identifying Geographic Drivers for Discovery

By: Valerie Jacobs

From moisturizing concoctions in Aboriginal communities in Australia, to garlic-infused nail polish in the Caribbean and teen blogs inspiring consumers the world over, trends have become more global and more niche.

Nov 26, 2012 | 11:22 AM CST

French FDA to Finance Studies on Exposure to Cosmetics

By: Claire Thévenin

The coming year will see new studies, as well as regulatory changes, for the beauty industry in France and Europe.

Nov 26, 2012 | 10:48 AM CST

Refining the Message

By: Jeff Falk

What message is your beauty brand sending, and how do you get it to say what you want it to say?

Nov 20, 2012 | 11:47 AM CST

Leading by Example: A Q&A on Sustainable Packaging Trends

Paperboard company PaperWorks’ corporate sustainability director Kyla Fisher discusses innovative materials and processes driving the paperboard packaging market.

Nov 15, 2012 | 04:20 PM CST

New Chief Marketing Officer Joins Avon from P&G

Patricia Perez-Ayala has joined Avon as a senior vice president, chief marketing officer and global brand and category president.

Nov 15, 2012 | 02:01 PM CST

In the Year 2013: What Beauty Experts See for the Future

By: Ada Polla

Beauty industry experts share their expectations for the coming year with Ada Polla and GCI magazine.