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Management

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Aug 03, 2010 | 10:49 AM CDT

The Whole Picture—A Professional Beauty Photo Shoot

The Kitchen Collaborative
By: Jesse Hill and Aniko Hill

One of the keys to successful branding is developing an emotional connection between the brand and the consumer, and photography is among the most important elements in making this connection.

Jul 27, 2010 | 02:57 PM CDT

Utilizing Green Supply Chains

By: Simon Kaye, CEO, Jaguar Freight

Supply Chain: Utilizing Green Supply Chains

Jul 16, 2010 | 10:06 AM CDT

The Council Calls for Greater FDA Personal Care Regulation

The Personal Care Products Council has effected an initiative through which the U.S. Food and Drug Administration (FDA) would have a greater role in assessing ingredient safety for personal care products sold in the United States.

Jul 02, 2010 | 10:05 AM CDT

Lineup for 2010 Paris Edition of Sustainable Cosmetics Summit Announced

Slowing market growth rates and rising competition, challenges and pitfalls of expanding distribution, and marketing and distribution innovations are among the presentations.

Jun 23, 2010 | 04:16 PM CDT

Brand Building and Retail: Cosmoprof NA Marketing Director Talks About Show Initiative

Daniela Ciocan
By: Jeff Falk

Daniela Ciocan talks about building the brand/retail relationship, considering the total brand concept and reinforcing the necessity that all the components of a brand message must elegantly build upon one another.

Jun 23, 2010 | 01:31 PM CDT

CEW Expands Membership to Men

Expanding membership intended to further CEW's mission of advancing women in the beauty industry; "time to recognize [men's] contributions and to encourage enhanced participation by them,” says Carlotta Jacobson.

Jun 22, 2010 | 01:51 PM CDT

Pragmatic Approaches

By: Jeff Falk

Dan Abramowicz, executive vice president, Crown Packaging Technology; and Kate Achelpohl, director, member communications, PMMI, talk about increased demands for sustainable innovation in packaging from both consumers and retailers.

Jun 22, 2010 | 12:06 PM CDT

Looking for Insight

By: Jeff Falk

I recently attended Luxe Pack New York, as well as moderated a panel, and noticed a significant focus on the importance of consumer insight—that is, simply not just assuming consumers want, need or will purchase a product, regardless of how good the product and/or its packaging.

Jun 03, 2010 | 02:31 PM CDT

Gaining Consumer Confidence by Finding Common Ground

By: Kayla Fioravanti

Misleading information and misconception has the potential to erode consumer confidence in natural-positioned products and brands. In order to gain consumer confidence, common ground within the natural segment must be found.

Jun 03, 2010 | 02:26 PM CDT

The Case for Sustainability in Beauty

By: Amy P. Longsworth

Growing eco-awareness has big implications for the beauty industry.