Most Popular in:
New in Management (page 89 of 110)
Feb 27, 2009 | 12:02 PM CST
By: Alexendra Voigt
To build a notable position today, fragrance marketers must look beyond standard advertising or marketing schemes to connect consumers to the art of fragrance creation.
Feb 20, 2009 | 11:56 AM CST
Nathan Hendricks to lead creative efforts on global branding assignments; previous work includes relaunch of the Herbal Essences brand.
Feb 19, 2009 | 09:10 AM CST
Company expects greater than anticipated benefits from program announced in 2005; new program to target increasing levels of global efficiency and organizational effectiveness.
Feb 16, 2009 | 11:30 AM CST
Upbeat picture painted at business breakfast, discussing why the beauty industry, more than ever, needs entrepreneurs.
Feb 10, 2009 | 11:57 AM CST
Awards designed to honor the "entrepreneurial spirit;" deadline for entry is April 17, 2009.
Feb 04, 2009 | 02:48 PM CST
By: Steve Herman
Questions from a high school student aptly reflect issues raised by both consumers and new entries to the industry. Answering these questions yields a better understanding of the industry and forecasts its future.
Feb 04, 2009 | 02:20 PM CST
By: Leslie Benson
There’s a lot to be said for companies that start at the grassroots level. Projects are funded out-of-pocket, personal experience becomes career passion, and end results matter more because they are of one’s own design. For 20-year veteran celebrity makeup artist Susan Posnick, that’s the path she chose to follow when she was diagnosed with facial skin cancer.
Jan 27, 2009 | 10:01 AM CST
Interactive Web site features widgets that can migrate from the site to users' social networking pages, allowing them to experience the brand in their own online worlds.
Jan 27, 2009 | 09:53 AM CST
Brooke Shields to be the face of Coppertone's new sunscreen featuring antiaging ingredients.
Jan 09, 2009 | 02:17 PM CST
By: Leslie Benson
Brands struggling financially could learn a lot from companies expanding their doors through 2009, especially during challenging economic circumstances.