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Small Business

New in Small Business (page 11 of 17)

Nov 21, 2008 | 11:29 AM CST

Giving Back and the Green Thumb

Afterglow
By: Sara Mason

Ethnic cosmetic brands’ discuss 'cause’ marketing and eco-friendly products.

Nov 21, 2008 | 11:15 AM CST

Alchimie Forever Blends Science and Nature

Ada Polla
By: Leslie Benson

Ada Polla, the Swiss-born president and CEO of Alchimie Forever, discusses her family-run company, her international business views and the future of the antiaging skin care segment.

Nov 14, 2008 | 12:23 PM CST

Skin Care Brand Focuses on Male Luxury Consumers

By: Leslie Benson

Profile: Barry Alford and Jefferson Hoffman, Founders, Alford & Hoff, Inc.,

Nov 03, 2008 | 10:01 AM CST

A Feminine Touch: Q&A with Sue Devitt

Sue Devitt, Founder of Sue Devitt Beauty
By: Leslie Benson

Sue Devitt discusses marine ingredients and her beauty business.

Oct 13, 2008 | 04:57 PM CDT

Launch Sequence

By: Karen A. Newman

Marjorie Kitzrow has put a 30-year-career’s worth of marketing and brand building experience into the launch of Summersent, the first prestige fragrance for women to be launched by her company, Marjorie Midgarden Fragrances. The company grew from the memorable aroma of a single bloom into a firm dedicated to the creation and marketing of fine fragrance and related products through premium channels.

Oct 13, 2008 | 04:42 PM CDT

Trade Routes: Learning to Swim in the Global Market

By: Michael Wynne

The global market is filled with opportunities that require action—and in today’s fiercely competitive business world, you can’t afford to ignore any potential market.

Oct 13, 2008 | 04:26 PM CDT

10 Ways to Get Your Products Noticed by Salons

By: Sara Mason

From partnerships to philanthropy to very important education opportunities, if your target market is the salon industry, here are 10 great ways to get noticed and get your product into stylists' hands.

Oct 13, 2008 | 04:18 PM CDT

Finding Your Niche in Salon Hair Care

By: Karen A. Newman

Salon hair care manufacturers are finding success with brand strategies that include broad product ranges aimed at answering very narrow needs, employing the latest technologies and appealing to causes and lifestyles.

Oct 09, 2008 | 11:54 AM CDT

Talkin’ ‘Bout My Generation

By: Sharon Birkman Fink, Birkman International

As a given, the cosmetics industry understands the demographic differences in its customers and recognizes the importance of understanding demographic drivers of consumer trends. But what about the human capital employed in the cosmetics industry? According to author Sharon Birkman Fink, taking overall characteristics and changes in workforce demographics facilitates training and communication that will make the ongoing generational transition in workplace roles a smooth one.

Oct 09, 2008 | 10:24 AM CDT

Trade Routes: Global Market Warming

By: Michael Wynne

Dealing with the speed in which markets and consumers evolve requires businesses willing to evolve faster through a culture of resilience and innovation.