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Nov 03, 2010 | 05:44 PM CDT

Telling the Story of Luxury Fragrance

Parfums d’Orsay Paris
By: Abby Penning

As the fragrance segment begins to bounce back from a downturn exasperated by market saturation and consumers’ shrinking discretionary spending, brand owners are again looking for a way to entice consumers to their scents. And for two perfume houses—Histoires de Parfums and Parfums d’Orsay Paris—playing up their traditions of history and storytelling, as well as closely knowing their consumers, has them seeing brighter days ahead.

Aug 31, 2010 | 04:16 PM CDT

From Fiction to Fact—Ideas Build Beauty Business

By: Abby Penning

Votre Vu, a small, direct-selling beauty business, is leveraging its founders’ unique backgrounds and experiences, as well as elements of fun and infotainment to build success.

Aug 03, 2010 | 03:12 PM CDT

The Pros of Private Label

By: Lisa Doyle

There are benefits to working with a manufacturer and creating your own brand.

Jun 23, 2010 | 04:16 PM CDT

Brand Building and Retail: Cosmoprof NA Marketing Director Talks About Show Initiative

Daniela Ciocan
By: Jeff Falk

Daniela Ciocan talks about building the brand/retail relationship, considering the total brand concept and reinforcing the necessity that all the components of a brand message must elegantly build upon one another.

Jun 22, 2010 | 12:06 PM CDT

Looking for Insight

By: Jeff Falk

I recently attended Luxe Pack New York, as well as moderated a panel, and noticed a significant focus on the importance of consumer insight—that is, simply not just assuming consumers want, need or will purchase a product, regardless of how good the product and/or its packaging.

Mar 03, 2010 | 10:21 AM CST

Cosmoprof Announces Private Label Session

Panel to explore how to build a successful private label brand.

Jan 08, 2010 | 02:48 PM CST

Summit Looks at Sustainable Issues Within the Beauty Industry

Green marketing challenges, sustainable brand development, ethical retailing and consumer behavior toward natural personal care products are among the topics to be discussed at the Sustainable Cosmetics Summit.

Nov 24, 2009 | 10:28 AM CST

Cosmoprof Asia 2009 Registers 4% Increase in Visitors

Event attracts 41,000 global visitors; focuses on emerging markets.

Nov 09, 2009 | 01:50 PM CST

Keep Tabs on Your Product Liability

By: Steve Buckley and Frank Monaco

Personal injury claims involving beauty products are infrequent, but when they do occur, they have the potential to result in significant settlements or awards. There are steps to take to protect against liability.

Oct 29, 2009 | 03:03 PM CDT

Cosmoprof Worldwide Bologna and Ipekyolu Exhibitions Announce Strategic Partnership

Partnership toward further development of BeautyEurasia Istanbul; 2010 edition of show to be powered by Cosmoprof Worldwide Bologna.