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Apr 26, 2013 | 04:51 PM CDT
Am I Talking to Myself? A Case Study on Rebranding
By: Ada Polla
As a beauty brand owner, marketer or developer, you have to love your brand. But when it’s time for a change, how do you stay on track and be objective?
Apr 26, 2013 | 01:42 PM CDT
Who's Minding the Store?
By: Jeff Falk
Miscalculating a brand position, disregarding or not knowing core customers, and misreading or forsaking the trends and drivers influencing other desired customer groups can have serious consequences.
Apr 22, 2013 | 03:32 PM CDT
L'Oréal Sales at €5.93 Billion for First Quarter 2013
Highlights from the report include strong growth in the consumer products, L'Oréal Luxe and active cosmetics divisions, while professional products weakened. Also, the company saw new records for market share in Western Europe and North America.
Apr 22, 2013 | 02:41 PM CDT
Unilever Announces Achievement in CO2 Emission Reductions
Since 2008, the company has achieved a CO2 reduction of more than one million tonnes from its manufacturing and logistics operations.
Apr 12, 2013 | 01:17 PM CDT
L'Oréal Affirms Development of Business in China
The beauty company laid out its plans for attracting the next generation of Chinese luxury consumers, namely with the introduction of innovations like Clarisonic and Yves Saint Laurent Beauté.
Apr 11, 2013 | 10:13 AM CDT
Beauty Industry Acquisition Targets Identified by Kline
Nancy Mills writes, “...a growing number of smaller cosmetic and toiletry companies are contemplating, developing, and/or executing exits. As such, 2013 portends to offer even greater deal flow as many companies look to invest in new growth opportunities.”
Apr 10, 2013 | 11:12 AM CDT
Cosmeceuticals to See Growth Rate of 7.7% Over Coming Years
The global cosmeceutical market offers huge potential among the Asian countries, such as Japan, China and India, which are set to attract major players in future.
Apr 10, 2013 | 11:06 AM CDT
Focus on Hair Care Digital Branding in Europe from L2
This supplement from digital think tank L2 takes a deeper dive into industry trends and best practices in the EU 5 (France, Germany, Italy, Spain and the U.K.) hair care and color market.
Apr 05, 2013 | 12:31 PM CDT
Organic Monitor Looks at Breaking the Green Glass Ceiling
Brands that can successfully position themselves to attract broad consumer groups are breaking through the glass ceiling, according to Organic Monitor.
Apr 03, 2013 | 10:45 AM CDT
P&G Makes Major Step Toward Better Sustainability
Forty-five of the company's manufacturing sites have achieved zero manufacturing waste to landfills.