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Packaging
New in Packaging (page 5 of 28)
Nov 26, 2012 | 04:26 PM CST
The Link is the Thing: Determining a Cohesive Packaging Strategy
By: Abby Penning
Beauty packaging acts as an advertisement for the product inside, and creating a signature packaging look across products can help with consumer focus and brand loyalty.
Nov 26, 2012 | 04:08 PM CST
Packaging and Filling—Working with a Contract Partner
Contract packaging/filling experts share insights and detail some overlooked basic considerations brand owners should keep in mind when working with a contract partner toward creating a successful beauty product and beauty brand.
Nov 26, 2012 | 10:48 AM CST
Refining the Message
By: Jeff Falk
What message is your beauty brand sending, and how do you get it to say what you want it to say?
Nov 20, 2012 | 11:47 AM CST
Leading by Example: A Q&A on Sustainable Packaging Trends
Paperboard company PaperWorks’ corporate sustainability director Kyla Fisher discusses innovative materials and processes driving the paperboard packaging market.
Nov 16, 2012 | 10:01 AM CST
Cosmopack Taking Place Alongside Cosmoprof Worldwide Bologna in 2013
The "show within in the show" offers new beauty packaging innovations and business connection options.
Nov 14, 2012 | 11:08 AM CST
Luxe Pack Monaco 2012 Breaks Records, Debuts Innovations
Welcoming more than 7,000 attendees and a range of industry experts sharing insights, Luxe Pack Monaco 2012 helped broaden and innovate the developments in beauty packaging.
Nov 13, 2012 | 04:56 PM CST
A Packaging Makeover: Using Advanced Sourcing for Innovation
By: Jennifer Sikora
Using advanced sourcing software can help beauty brand owners better source packaging for their products, as well develop smarter, more innovative ways to package.
Oct 26, 2012 | 04:12 PM CDT
The Right Message: Translating Sustainable Packaging to Consumers
By: Beth Scherer
Consumers are still confused about the sustainability metrics for packaging, but that hasn’t kept more of them from seeking it out.
Oct 26, 2012 | 11:13 AM CDT
Natura Seeks Growth in Argentina
By: Cristina Kroll
Direct selling model continues to prove viability in Latin American markets, though revenue of other models is significant.
Oct 26, 2012 | 09:38 AM CDT
Survey Shows Many Shoppers Still Prefer Brand Name Beauty Over Private Label
According to The Checkout , an ongoing shopper behavior study by The Integer Group and M/A/R/C Research, 65% of general shoppers prefer brand name beauty products.
