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Packaging
New in Packaging (page 9 of 28)
Apr 04, 2012 | 04:06 PM CDT
Sustainability Drives Game Changing Innovation in Beauty
By: Rob Walker, Euromonitor International
With sustainability, social responsibility and environmental integrity as key components of the long-term operational landscape in beauty, new choices in ecologically friendly packaging could be a catalyst to a radical shake up of the packaging mix.
Apr 04, 2012 | 03:26 PM CDT
Influence From the Outside
By: Robert F. Brands
Packaging design inspiration can be drawn from nearly anything, but it's vital to remember that, in the end, it's still all about the brand building.
Apr 04, 2012 | 02:48 PM CDT
The Beauty Business is Not for Sissies
By: Alisa Marie Beyer
Launching a successful beauty brand takes more than just a good idea. It takes a well thought-out plans and strategy for your brand to be a genius—and not a disaster.
Apr 03, 2012 | 04:03 PM CDT
A Rush and a Push
By: Jeff Falk
Gearing up for the month's ahead, this month's issue focuses on outside influences on development and design, the process of product development, sustainability in beauty, the color cosmetic market and much more.
Mar 29, 2012 | 04:10 PM CDT
The Trends Affecting Color
By: Clariant's ColorWorks team
In a world of interlocking influences and inspirations, Clariant's ColorWorks team seeks out the biggest trends affecting color today, focusing on things like science, nature, food, communication and happiness for 2013.
Mar 09, 2012 | 12:41 PM CST
Supermodel Carol Alt To Host Art of Packaging Award Gala
Taking place in New York on April 17, 2012, the annual event will honor Shiseido for its "outstanding commitment to package design;" Shiseido's Heidi Manheimer and Katsuhiko Shibuya to accept award.
Mar 02, 2012 | 04:55 PM CST
Innovation is the New Value
By: Daniel Abramowicz
Consumers are looking for brands that espouse their own values and priorities. For many brands, that means turning to packaging.
Mar 02, 2012 | 04:47 PM CST
Case Studies: Giving Brand Packaging a Face-lift
By: Yolanda Santosa
As consumers become more savvy of and drawn to aesthetics, how a brand looks on shelves, undoubtedly, affects its ultimate success in the marketplace. New and existing brands are increasingly focusing on their product packaging as part of the brands’ development.
Mar 02, 2012 | 04:19 PM CST
Opportunity for Creating a More Meaningful Experience
By: Jamie Moore
Consumers are looking for a meaningful brand experience, and trends in packaging options provide a distinct opportunity to create a connection.
Feb 13, 2012 | 01:24 PM CST
Luxe Pack New York Marks 10 Years
The 2012 edition celebrates 10 consecutive years of growth; announces seminar program.
