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Jun 18, 2014 | 11:11 AM CDT

L’Oréal to Purchase NYX Cosmetics

For L’Oréal, this marks the strategic acquisition of one of the beauty industry’s fastest-growing makeup artistry brands in the U.S.

Jun 16, 2014 | 03:25 PM CDT

Facebook Votes Choose Alberto VO5's Latest Fragrance

Pure Sunshine is the latest in the iconic brand’s line of fragrances that work to delight the senses in tandem with the VO5 5 Essential Vitamins for healthy, beautiful hair.

Jun 13, 2014 | 03:25 PM CDT

Independent Beauty Brands Celebrate with CITY Awards

Recognizing innovation and leadership in the independent beauty and cosmetics industry, ICMAD hosted its annual CITY Awards competition in New York .

Jun 13, 2014 | 02:38 PM CDT

Ulta Ups Sales 22.5% to $713.8 Million for Q1 2014

Beauty retailer Ulta shared its first quarter 2014 financial report, with impressive results.

Jun 13, 2014 | 02:34 PM CDT

Lauren Conrad Boosts Blonde with John Frieda

Hair care brand John Frieda welcomed pop culture personality Lauren Conrad for its new “Keep Up with Your Blonde” campaign.

Jun 13, 2014 | 02:31 PM CDT

Avon Looks for Luck with Maria Sharapova

The tennis star has been named the face of Avon’s campaign for its new Luck fragrances.

Jun 13, 2014 | 02:27 PM CDT

PZ Cussons Sees an Upswing for Year Ended May 31, 2014

The company’s brands helped it grow strongly globally.

Jun 13, 2014 | 02:21 PM CDT

Beauty Leadership Winners Crowned at 2014 Ceremony

Winners were named at the inaugural Leader of the Year Awards from innoCos and Global Cosmetics Community.

Jun 13, 2014 | 02:03 PM CDT

Proactiv+ Teams with Voice Winner Cassadee Pope

Pope’s passion for the acne and skin care regimen has earned her a spot as the newest Proactiv+ celebrity ambassador, where she will share her journey to clear skin in commercials and digital spots airing this summer.

Jun 10, 2014 | 09:50 AM CDT

BrandSpark Measures "America's Most Trusted" Brands in Beauty for 2014

According to BrandSpark, for health & beauty brands, trust is built on quality perceptions such as effectiveness (does the brand meet personal needs?) and perception of a fair price.