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L'Oréal USA to Acquire Salon-focused Business Emiliani Enterprises

Posted: October 24, 2012

L'Oréal Group subsidiary L’Oréal USA has announced the acquisition, for its SalonCentric division, of the professional distribution business of the New Jersey-based company Emiliani Enterprises.

Well-established in the metropolitan New York area, New Jersey and Connecticut, Emiliani Enterprises supplies hair salons through a network of representatives and sales outlets open only to professionals.

Through this acquisition, the SalonCentric division of L’Oréal USA is thus extending its distribution in the U.S., which now covers 48 states. This acquisition reflects the constant determination of L'Oréal’s professional products division to offer a better service to American hair salons.