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P&G Opens First Perfume Plant in Asia
Posted: March 12, 2008Procter & Gamble has opened its first fragrance manufacturing operation in Tuas, Singapore. Completed in seven months, the 6,500-square-meter plant is supported by a team of 40 perfumers and will supply more than three million kg of perfume annually for P&G brands manufactured across Asia. Key innovation highlights include real-time inventory and production control systems that monitor the production process and reflect changes instantaneously; a “grocery aisle” and library, where more than 300 perfume ingredients and raw materials are available on demand; and an odor evaluation room that is designed to be virtually odor free for quality control assessment of perfumes produced at the plant. With the addition of this plant, P&G now operates four perfume plants worldwide (United States, Germany, Mexico, and now Asia).
“Singapore is a natural choice as the home of our first perfume plant in Asia, given its focus on innovation, strong infrastructure and business-friendly environment," said Deb Henretta, P&G president of Asia. "With our plant opening, perfume raw materials from around the world will come together in Singapore to create the fragrances that go into market-leading brands consumers trust and love. Our perfume plant in Singapore will be a critical link in our global perfume network.”