GCI Magazine

Marketers Sponsored by

Email This Item!
Increase Text Size

Walgreens Shifts Execs to Continue Collaboration with Alliance Boots

Posted: August 14, 2013

Walgreens announced an enhanced daily living business organization with the promotion and leadership expansion of key marketing and merchandising executives to further accelerate the company’s strategic growth drivers and advance its vision to be the first choice in health and daily living for everyone in America, and beyond.

The promotions and other changes in Walgreens' daily living organization, which are effective October 1, accompany the announcement by Walgreens and Alliance Boots GmbH that Alex Gourlay, chief executive of Alliance Boots' health and beauty division, has been named Walgreens' executive vice president, president of customer experience and daily living. Reporting to Walgreens president and CEO Greg Wasson, Gourlay will lead the enhanced Walgreens daily living organization overseeing U.S. merchandising, marketing, customer insights, customer experience and daily living products and promotions.

“With our enhanced daily living and merchandising organization, combined with Alex Gourlay’s experience and expertise in global health and beauty, we are further expanding and complementing Walgreens already strong leadership team including Mark Wagner, president of operations and community management; Kermit Crawford, president of pharmacy, health and wellness; Graham Atkinson, our chief marketing officer and the creator of our 79-million member Balance Rewards loyalty program; and Sona Chawla, president of e-commerce and our omni-channel strategy,” said Walgreens president and CEO Greg Wasson. “By combining the best marketing and merchandising practices of Walgreens and Alliance Boots, we are accelerating our ‘Well Experience’ strategy to step out of the traditional drugstore format and create a truly differentiated experience for customers and patients.”

The announcement includes a number of promotions and expansion of leadership roles of Walgreens daily living and merchandising executives: