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The new venture will distribute and market Coty's mass/masstige beauty brands in the Brazilian retail channel.
The e acquisition of StarAsia provides Coty with an established distribution platform to sell its mass brands in key developing markets in the Southeast Asia region.
Through the new deal, H2O Plus products will now also be available at Hong Kong Disneyland Resort, Disneyland Resort Paris and Aulani, a Disney Resort & Spa in Ko Olina, Hawaii.
Kline association Donna Barson writes that the home retailer is becoming more aggressive with its presence in the beauty marketplace since its acquisition of the Harmon health and beauty chain in 2002.
Formerly called Khroma Beauty, the flagship beauty brand for BoldFace Group will now be known as "Kardashian Beauty." Also, the company is working on a beauty licensing partnership with Pretty Ugly, LLC.
Senior Euromonitor analyst Oru Mohiuddin notes, "With a forecast 5.2% CAGR, the Middle East and Africa is set to be the second leading regional market for beauty and personal care over 2012–2017."
The move helps sustain Nest Fragrances' international growth and development.
As a beauty brand owner, marketer or developer, you have to love your brand. But when it’s time for a change, how do you stay on track and be objective?
Growth for beauty brands continues across South America.
The company also continues to work toward its long-term vision of achieving $5 billion in global annual revenue by 2020.