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New in Positioning (page 18 of 24)
Jan 30, 2012 | 01:53 PM CST
The company initially plans to introduce products at 10 stores in 2012 and aims to increase its presence to approximately 20 stores by 2014.
Jan 23, 2012 | 08:46 AM CST
This appointment reflects the company's strategic move to better integrate Kao's businesses in both North America and Europe.
Jan 17, 2012 | 11:12 AM CST
Sandra Echeverria has signed on with the Johnson & Johnson skin care line as a U.S. brand ambassador, helping the company further its multicultural initiatives.
Jan 17, 2012 | 11:08 AM CST
The company reports a 15% sales increase in 2011, buoyed by an increase in sales force members.
Jan 09, 2012 | 11:06 AM CST
With the acquisition, the skin care brand gains a definitive foothold into the physician and spa industry mineral makeup marketplace.
Dec 27, 2011 | 09:31 AM CST
Transaction, valued at approximately $170 million, expected to result in a combined company that delivers better service and a broader range of product to its customers.
Dec 20, 2011 | 10:00 AM CST
The Brazilian-based innovation center will help the company develop products tailored for the Latin America marketplace, as well as products that may be marketed around the world.
Dec 06, 2011 | 11:12 AM CST
The Kenyan subsidiary will act as the hub of L’Oréal's activity in Eastern Africa, which the company is targeting for strategic growth efforts, particularly in the segments of hair care, body care and deodorants.
Dec 06, 2011 | 11:07 AM CST
The acquisition gives Unilever a much more significant foothold in the Russian beauty market, which the company sees as a key driver to future growth.
Nov 29, 2011 | 11:11 AM CST
Attempting to create a one-stop style shop for consumers, P&G partnered with ShopStyle to provide beauty tips and expertise via a new website to consumers seeking beauty solutions on the Web.