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New in Positioning (page 8 of 14)
Mar 26, 2012 | 10:52 AM CDT
The company acquired shares in Starts Publishing, a Japanese publisher that focuses on female-oriented publications and web portals.
Feb 24, 2012 | 11:15 AM CST
In an effort to compete more effectively, P&G eliminates jobs, shifts focus of marketing efforts and targets growth in emerging markets; expects $10 billion in savings by 2016.
Feb 02, 2012 | 10:55 AM CST
Global sales of Elizabeth Arden branded products grew by 12% fiscal year-to-date with sales of the skin care and color cosmetic portfolio increasing by 20% and 16%, respectively.
Jan 30, 2012 | 01:53 PM CST
The company initially plans to introduce products at 10 stores in 2012 and aims to increase its presence to approximately 20 stores by 2014.
Jan 23, 2012 | 08:46 AM CST
This appointment reflects the company's strategic move to better integrate Kao's businesses in both North America and Europe.
Jan 17, 2012 | 11:12 AM CST
Sandra Echeverria has signed on with the Johnson & Johnson skin care line as a U.S. brand ambassador, helping the company further its multicultural initiatives.
Jan 17, 2012 | 11:08 AM CST
The company reports a 15% sales increase in 2011, buoyed by an increase in sales force members.
Jan 09, 2012 | 11:06 AM CST
With the acquisition, the skin care brand gains a definitive foothold into the physician and spa industry mineral makeup marketplace.
Dec 27, 2011 | 09:31 AM CST
Transaction, valued at approximately $170 million, expected to result in a combined company that delivers better service and a broader range of product to its customers.
Dec 20, 2011 | 10:00 AM CST
The Brazilian-based innovation center will help the company develop products tailored for the Latin America marketplace, as well as products that may be marketed around the world.