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Latest Face Set to Represent CoverGirl is Janelle Monáe
Posted: August 23, 2012
The P&G Beauty brand CoverGirl is partnering with Janelle Monáe for an exciting new chapter of her life journey. The celebrated artist just wrapped her first CoverGirl advertising shoot, which is scheduled to debut in the September issue of Vogue. Monáe, who is already a style icon with her signature black-tie wardrobe and striking hairstyle, becomes the newest CoverGirl, and she is on a unique mission to encourage women to use all their artistic powers to play, change, and transform.
“I believe it’s time that women truly owned their superpowers and used their beauty and strength to change the world around them,” said Monáe. “One of my core values is to help redefine what it means to be a strong and beautiful woman in the music and fashion worlds and to empower the wonderful things that make us unique. Becoming a CoverGirl is truly an honor and a gift: it opens up a new platform for me to inspire women to feel stronger, braver and more beautiful inside and out.”
“Ever since Janelle made her electrifying arrival on the music scene, she has captured our imaginations, stirred our souls, and made us all move our feet,” said Esi Eggleston Bracey, VP and general manager, CoverGirl Cosmetics. “Janelle is a true force of energy and a beautiful spirit who truly delights in her creative journey, not just the destination. We’re elated and can’t wait to show the world another dimension of her artistic superpowers as a member of our CoverGirl family.”