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Understanding the Power of G2G
By: Alisa Marie Beyer
Posted: September 21, 2007
page 2 of 4
In the nationwide March 2006 Pink Panel™ online research study, women shared that they recommended a beauty brand to girlfriends for the following reasons:65%—The product is really good.
52%—The product works as it said it would.
46%—I love it and want to share my find with them.
42%—It is reasonably priced.
