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Jun 03, 2014 | 01:48 PM CDT

Online Social Shopping Opportunities

Learn more about opportunities for heightening the social shopping experience online from Blucarat CEO Tom Kwon.

Jun 03, 2014 | 09:22 AM CDT

Grooming Traditions Continue to Be Passed from Dad to Son

While the father-son grooming tradition is supported by half of all dads today, a study from grooming brand Wahl and Opinion Research Corporation suggests more dads will be embracing this tradition in years to come.

Jun 02, 2014 | 01:39 PM CDT

ICMAD Emphasizes Judges for Its 2014 CITY Awards

ICMAD announced its new panel of judges for its ninth annual Cosmetic Innovators of the Year (CITY) Awards, taking place in New York on June 11, 2014.

May 30, 2014 | 01:50 PM CDT

DevaCurl Gets Back to Curly Roots with Texas Event

By: Michelle Breyer

Celebrate the joys of curly hair at DevaCurl's 2014 Curls Night Out celebration.

May 30, 2014 | 11:13 AM CDT

Instagram the New Destination for Engaged Digital Beauty Marketing?

According to social media marketing company Zuum, industry-wide, 77% of all social content engagements are happening on Instagram. Facebook garners 27%.

May 30, 2014 | 08:48 AM CDT

Packaging and Product Aesthetics

By: Curt Altmann

Primary beauty packaging plays the role of billboard, container, product protector and moreā€”and beauty brands and packaging suppliers have to collaborate to optimize results.

May 30, 2014 | 08:30 AM CDT

The Importance of Color in Beauty Packaging

By: Lisa Doyle

Color goes beyond building your brand identity.

May 29, 2014 | 05:03 PM CDT

A Woman on the Inside: Collaborating with Bloggers and Vloggers

By: Michelle Breyer

Balancing the fine line of promotion and credibility.

May 29, 2014 | 04:32 PM CDT

For the Ages: Ingredients Targeted to Different Generations

By: Abby Penning

Consumers of all ages seek out skin care, so developing products with ingredients that are particularly suited to their age group can help consumers feel your brand is taking a customized approach.

May 29, 2014 | 04:23 PM CDT

Marketing Moves for Age Demographics

By: Sourabh Sharma and Scott Garrison

While overgeneralizing is never a good idea for marketers, there are some best practices that can help brands target certain age demographics.