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Dec 02, 2013 | 11:25 AM CST
The organizations announced a new agreement that will see Boots UK become title partner of the CEW(UK) Beauty Awards for 2014.
Nov 25, 2013 | 04:01 PM CST
By: Abby Penning
Packaging for beauty must be functional and attractive, but it also increasingly needs to offer additional benefits to both the consumer and the brand.
Nov 25, 2013 | 02:03 PM CST
By: Sourabh Sharma
Track what consumers are talking about in body care via social media—and learn how that knowledge can be used to better your brand.
Nov 25, 2013 | 01:37 PM CST
By: Alisa Marie Beyer
When it comes to beauty, a good idea may get your new brand kickstarted, but it’s concept testing that gets you to the finish line.
Nov 25, 2013 | 11:59 AM CST
By: Rick Ruffolo
Fragrance is not inherently masculine or feminine, and finding the notes that appeal to both men and women is a key to a cross-gender winner.
Nov 22, 2013 | 10:22 AM CST
By: Nancy Jefferies
CEW panelists from LVMH and Fresh weight in on the outlook for the luxury beauty market, as well as what the upcoming holidays hold in store for the industry.
Nov 21, 2013 | 10:57 AM CST
Digital think tank L2 released its fifth annual Digital IQ Index: Beauty report, which benchmarks the digital competence of 85 global beauty brands across metrics for site, digital marketing, social media and mobile.
Nov 21, 2013 | 10:15 AM CST
According to L'Oréal, the democratization of travel, especially in emerging countries, has lead to an increased number of travelers and thus consumers who today are searching in this channel for a full selection of products that correspond to their beauty aspirations.
Nov 21, 2013 | 09:47 AM CST
Sona Chawla, newly named president of digital and chief marketing officer, will lead the newly created digital and marketing division, establishing a unified and integrated digital, enterprise-wide marketing, and customer loyalty and insights group.
Nov 20, 2013 | 09:54 AM CST
Collaborating with social commerce solution provider Blucarat, Laura Gellar Beauty created a socially enabled commerce solution in its Beauty Bar, which helped the brand up its online shopping numbers.