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New in Marketing (page 58 of 131)
May 24, 2013 | 10:25 AM CDT
Aiming to attract time-crunched moms, Unilever beauty brand Vaseline has launched a new marketing campaign for its Spray & Go Moisturizer.
May 23, 2013 | 04:56 PM CDT
By: Abby Penning
The 2013 edition of Cosmoprof North America (CPNA), taking place July 14–16, 2013, at Mandalay Bay in Las Vegas, is featuring a beauty sampling pavilion called Beautique. Located on the main show floor, the Beautique pavilion will be a one-stop beauty shop for attendees who are looking to pick up deluxe-sized samples, including cosmetic, skin care, nails, hair care and other beauty products.
May 23, 2013 | 01:32 PM CDT
The board's mission will be to bring unexpected ideas pertaining to L'Oréal's research fields of interest in order to prepare for the future through the exploration of emerging scientific and technological domains.
May 23, 2013 | 12:58 PM CDT
To commemorate the International Day for Biodiversity, May 22, 2013, the Union for Ethical BioTrade (UEBT) has published the report of this year’s Beauty of Sourcing with Respect Conference, which focused on how biodiversity is reshaping the beauty industry.
May 23, 2013 | 12:56 PM CDT
Through the new deal, H2O Plus products will now also be available at Hong Kong Disneyland Resort, Disneyland Resort Paris and Aulani, a Disney Resort & Spa in Ko Olina, Hawaii.
May 23, 2013 | 12:54 PM CDT
The beauty brand is working on the upcoming film The Hunger Games: Catching Fire, donating products and collaborating with the crew and cast.
May 23, 2013 | 12:50 PM CDT
Beauty365 is a new offering from the Daily Glow website that aims to offer a new beauty product review each day of the year, joining its more than 200 current product reviews.
May 23, 2013 | 12:26 PM CDT
Kline association Donna Barson writes that the home retailer is becoming more aggressive with its presence in the beauty marketplace since its acquisition of the Harmon health and beauty chain in 2002.
May 23, 2013 | 12:12 PM CDT
Formerly called Khroma Beauty, the flagship beauty brand for BoldFace Group will now be known as "Kardashian Beauty." Also, the company is working on a beauty licensing partnership with Pretty Ugly, LLC.
May 21, 2013 | 03:33 PM CDT
By: Elaine Popovsky
Inspiration for a product or brand is only a starting point. The hard work and heavy lifting that follows makes the difference between the good idea that tanks and the good idea that turns into a successful business.