Most Popular in:
New in Marketing (page 58 of 113)
Oct 26, 2012 | 09:38 AM CDT
According to The Checkout , an ongoing shopper behavior study by The Integer Group and M/A/R/C Research, 65% of general shoppers prefer brand name beauty products.
Oct 24, 2012 | 12:11 PM CDT
The short film features dancers and a dance-trained horse sporting OPI nail lacquers.
Oct 23, 2012 | 01:49 PM CDT
By: Robert Pasikoff
Brand Keys president Robert Passikoff digs deep into the message relayed by Chanel No. 5's latest avant garde ad, starring Brad Pitt.
Oct 23, 2012 | 11:09 AM CDT
Sleek new packaging with easy-to-understand color coding and additional new branding elements accompanies the new product launches from the British drug store beauty brand.
Oct 19, 2012 | 03:27 PM CDT
The Body Shop will open four locations in Sears stores on the island of Puerto Rico.
Oct 15, 2012 | 09:17 AM CDT
The report from the market research company also notes that many shoppers will also retain their current, more prudent shopping habits and styles.
Oct 11, 2012 | 03:30 PM CDT
According to the hair care brand company, Aniston will "actively help build the Living Proof hair care business using her understanding of what drives the beauty culture and hair trends today," including through product development and marketing direction.
Oct 11, 2012 | 03:21 PM CDT
Emmanuelle Chriqui has been named the North American spokesperson for Mineral Fusion, supporting its marketing, branding and philanthropic efforts and its goal to expand its distribution outlets into 2013.
Oct 09, 2012 | 11:07 AM CDT
The YouTube video series encourages better sun care protection.
Oct 03, 2012 | 09:46 AM CDT
Focusing on "skin light" benefits, the new luxury skin care brand from Estée Lauder offers a variety of SKUs that will target and be available exclusively through Asian markets.