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New in Marketing (page 62 of 132)
Apr 23, 2013 | 08:52 AM CDT
The iconic sun care brand is retiring its Miss Hawaiian Tropic Bikini Contests and is launching an online for a new spokesperson to serve as the face of Hawaiian Tropic.
Apr 22, 2013 | 04:13 PM CDT
In this report, Total Beauty Media Group also uncovers key findings in how moms leverage digital in budgeting and spending, identifying where they splurge and save, and the role that children play in purchase decisions.
Apr 22, 2013 | 03:45 PM CDT
Mintel sees an uptick in consumer demand for products that feature hydration and moisturization, and more and more beauty brands are innovating using water.
Apr 22, 2013 | 03:38 PM CDT
YouBeauty.com will host the “Cornerstones of Successful Digital Marketing Campaigns Worskshop,” a series of one-on-one meetings focusing on how to reinforce a strong marketing strategy and an impactful online presence.
Apr 22, 2013 | 03:18 PM CDT
Nominees include women from Clinique, QVC, Revlon and Maybelline New York/Garnier/Essie.
Apr 22, 2013 | 03:02 PM CDT
As mobile usage increases and shifts, CPG brands are using mobile advertising to target consumers and drive brand awareness to keep their products top of mind, according to a new report.
Apr 22, 2013 | 02:53 PM CDT
The session will teach attendees how to reframe conversations, budgets and efforts around online strategy based on brand objectives.
Apr 22, 2013 | 02:41 PM CDT
Since 2008, the company has achieved a CO2 reduction of more than one million tonnes from its manufacturing and logistics operations.
Apr 22, 2013 | 02:25 PM CDT
According to a new poll, eight in ten Americans (80%) say they will seek out green products, but only three in ten (30%) are willing to pay extra for them.
Apr 12, 2013 | 01:17 PM CDT
The beauty company laid out its plans for attracting the next generation of Chinese luxury consumers, namely with the introduction of innovations like Clarisonic and Yves Saint Laurent Beauté.