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Dec 04, 2012 | 10:03 AM CST

Billy B. Joins L'Oreal Paris to Help Create Products, Trendy Looks

Billy B. will lend his expertise for product development, consumer education and creating makeup looks for L'Oreal Paris spokespeople.

Dec 03, 2012 | 02:53 PM CST

Lessons in Social Media, Building Business for the Future

By: Nicole Urbanowicz

At a recent State of the Industry event put on by The Fragrance Foundation, speakers from Kline & Co., NYU and more discuss the forward momentum of the fragrance—and beauty—industry.

Dec 03, 2012 | 01:39 PM CST

Givaudan Opens New Science and Tech Sensory Center in Kent, U.K.

Center features fragrance evaluation booths, simulated consumer bathroom areas to test personal and home care products.

Dec 03, 2012 | 11:22 AM CST

Targeting Greater Global Sales, Shiseido Launches Clé de Peau Beauté in Russia

The products are now available at Moscow's TSUM, and Shiseido has developed dedicated counters there for the Clé de Peau Beauté brand, which is a top prestige priority for Shiseido.

Nov 28, 2012 | 11:23 AM CST

Katy Perry Signs Fragrance Development Deal with Coty

Coty will also pick up the marketing and distribution of Perry's existing fragrance products.

Nov 27, 2012 | 11:49 AM CST

Consumers Using Mobile Tech Expect More, But Reward Those That Deliver

A new study from Millward Brown shows the effectiveness of mobile ads, including where they are winning and where they are not.

Nov 26, 2012 | 04:26 PM CST

The Link is the Thing: Determining a Cohesive Packaging Strategy

By: Abby Penning

Beauty packaging acts as an advertisement for the product inside, and creating a signature packaging look across products can help with consumer focus and brand loyalty.

Nov 26, 2012 | 03:37 PM CST

Sourced in the USA

By: Sara Mason

From the East Coast to the West Coast and everywhere in between, American consumers are seeking beauty products they can identify with based on principles of locally grown, effective ingredients.

Nov 26, 2012 | 12:03 PM CST

Message Strength: Tips for Beautiful and Effective Product Messaging

By: Sourabh Sharma and Paul Janssen

An analysis of more than 800 marketing claims that reveals pitfalls and best practices for beauty product messages and claims.

Nov 26, 2012 | 11:39 AM CST

Identifying Geographic Drivers for Discovery

By: Valerie Jacobs

From moisturizing concoctions in Aboriginal communities in Australia, to garlic-infused nail polish in the Caribbean and teen blogs inspiring consumers the world over, trends have become more global and more niche.