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New in Marketing (page 77 of 127)
Aug 21, 2012 | 01:01 PM CDT
The L'Oréal skin care brands, both of which feature a more dermatological aspect, are also paired with a new merchandising display that offers consumers skin care and product advice.
Aug 20, 2012 | 12:21 PM CDT
As the natural and organic trend, as well as beauty, continues to grow in Asia, more European, Australian and American brands are opening more concept stores in this marketplace.
Aug 16, 2012 | 10:50 AM CDT
SymphonyIRI looked at the new shopping behaviors and tactics consumers are exhibiting in the wake of the recession and the new world market environment.
Aug 13, 2012 | 02:04 PM CDT
An ad campaign for the Guthy-Renker skin care brand featuring Kaley Cuoco will begin in the fall.
Aug 07, 2012 | 09:57 AM CDT
The edgy pop star will help the makeup brand launch a new mascara product this fall.
Aug 06, 2012 | 10:11 AM CDT
The J&J skin care brand has teamed with actress Gabrielle Union and dermatologist Dr. Darrell Rigel to combat popular sun care myths.
Aug 03, 2012 | 10:07 AM CDT
The report reveals how Korea has become a testing ground for new products and increasingly, a launch pad for brands in the region.
Aug 03, 2012 | 09:57 AM CDT
The beauty trunk show gives the CITY Awards winners a platform to display award-winning products at national retailers, which include NewBeauty at Fred Segal, Ron Robinson Apothia, C.O. Bigelow, Henri Bendel New York and Skins 6|2.
Jul 31, 2012 | 09:55 AM CDT
Tracking what customers about saying about the company and its brands on social media will help the beauty giant better understand what consumers are thinking and feeling about its products and to be able to react in real time.
Jul 30, 2012 | 11:41 AM CDT
Along with a recently launched blog, the new position helps bring awareness to the site's focus on prestige cosmetics and its upcoming larger site redesign.