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Claims

New in Claims (page 19 of 29)

Feb 01, 2012 | 10:24 AM CST

The Power of Words and Perception

By: Jeff Falk

The resonance of the words used to discuss beauty products can be different for every consumer, but powerful nonetheless.

Jan 31, 2012 | 11:07 AM CST

Regulatory Issues Front of Mind

By: Claire Thévenin

Ingredients, claims and endocrine disruptors were some of the many subjects discussed at the ninth edition of Cosmetic Valley’s Congrès Parfums & Cosmétiques on regulatory issues, held in Chartres, France, in November.

Jan 18, 2012 | 01:09 PM CST

Finalists Announced for 2012 Cosmetics & Toiletries R&D Awards

The finalists for the 2012 Cosmetics & Toiletries® R&D Awards have been announced, which honor one new ingredient for its innovative design and/or method of development, and one finished product for the novelty and craft of its formulation and/or application of a technology.

Nov 30, 2011 | 11:20 AM CST

Frizz Control Hair Care

By: Eric Abrutyn

A brief look at the causes of frizz and ingredients appropriate for addressing the concern.

Nov 30, 2011 | 11:05 AM CST

Ageless Tresses—Building the Complete Anti-aging Hair Care Line

By: Kathleen Maurer

As their hair care needs evolve with age, baby boomers remain a key demographic for hair care brands. They are also a consumer group quick to cut products that overpromise and underdeliver, so understanding their needs and ingredients that address those needs is crucial in retaining their loyalty and spend.

Nov 30, 2011 | 10:58 AM CST

New Research in Natural Ingredients

By: Sherrie Berry

Discussion of results-oriented natural ingredients that are coming down the pipeline.

Nov 30, 2011 | 09:51 AM CST

Consumers Demand Eco, Individualized and Efficacious

By: Jeff Falk

Ingredient suppliers share insights into consumer wants, the ingredients created in response and how brand owners can leverage ingredient stories in product and branding efforts.

Nov 29, 2011 | 11:28 AM CST

Controversial Ingredients: One Brand’s Perspective

By: Ada Polla and Anne Pouillot

A number of ingredients have been vilified, and ingredient myths have perpetuated. Scientific evidence suggests that some should be eliminated from formulations; the use of others, while safe according to the available scientific data, should be considered for commercial reasons related to consumer perception.

Nov 29, 2011 | 10:57 AM CST

Claims and Promises

By: Imogen Matthews

With so many new launches boasting differing breakthrough technologies, brands need to differentiate themselves in the market to reach consumers. To retain consumers, brands must fulfill their claims’ promises.