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New in Claims (page 23 of 34)
Apr 04, 2012 | 04:24 PM CDT
By: Abby Penning
Beyond their obvious functional value, ingredients can be integral to the story beauty brands share with consumers.
Apr 04, 2012 | 04:06 PM CDT
By: Rob Walker, Euromonitor International
With sustainability, social responsibility and environmental integrity as key components of the long-term operational landscape in beauty, new choices in ecologically friendly packaging could be a catalyst to a radical shake up of the packaging mix.
Apr 04, 2012 | 03:45 PM CDT
By: Darrin C. Duber-Smith and Gregory Black
The beauty industry is hypercompetitive, and on-shelf success requires that new product development is conducted as scientifically as possible, utilizing proven models and due diligence.
Apr 04, 2012 | 02:48 PM CDT
By: Alisa Marie Beyer
Launching a successful beauty brand takes more than just a good idea. It takes a well thought-out plans and strategy for your brand to be a genius—and not a disaster.
Mar 28, 2012 | 10:49 AM CDT
Exclusively dedicated to hair, L’Oréal’s new research center is the head of a network of six regional centers around the world that research hair care formulations and consumer needs and product interactions, aiming to help L'Oréal achieve its goal of reaching one billion new consumers globally.
Mar 20, 2012 | 10:46 AM CDT
According to Kline, as a consequence of consumers having greater awareness of the efficacy of certain actives, the beauty market has responded by using actives and their proven market cachet in products as diverse as skin care, makeup, hair care, male grooming products, slimming formulations, sun protection and more.
Mar 13, 2012 | 10:53 AM CDT
Kline & Company reports that in these well-established markets, natural and organic products still consistently outperform the the overall beauty market; however, emerging markets such as China and Brazil are also gaining.
Mar 02, 2012 | 04:42 PM CST
By: Sara Mason
Exploring the potential of augmenting or replicating nature’s intelligence to create ingredients that are safer or better for consumer use.
Feb 01, 2012 | 11:14 AM CST
By: Abby Penning
As the anti-aging market—and its consumers—evolve, brands should take a new look at the ingredients they are marketing as anti-aging.
Feb 01, 2012 | 10:24 AM CST
By: Jeff Falk
The resonance of the words used to discuss beauty products can be different for every consumer, but powerful nonetheless.