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Claims

New in Claims (page 25 of 29)

Mar 20, 2009 | 12:33 PM CDT

Turkish Hair Care Brand Launches Garlic Shampoo

Company claims garlic acts as a viable hair growth stimulant; positions product to men with thinning hair.

Mar 20, 2009 | 12:20 PM CDT

Report Praises the Skin and Health Benefits of Garlic

Study finds garlic increases antioxidant levels; its sulfur content has positive impact on skin and hair.

Feb 04, 2009 | 02:48 PM CST

Chemical Reaction: The Basics

By: Steve Herman

Questions from a high school student aptly reflect issues raised by both consumers and new entries to the industry. Answering these questions yields a better understanding of the industry and forecasts its future.

Feb 03, 2009 | 12:49 PM CST

Justifying Skin Care Claims

By: Imogen Matthews

Product claims sell skin care, yet increasingly savvy consumers are questioning whether these claims really stand up to scrutiny. What are the challenges facing beauty brands in making claims in various markets?

Oct 14, 2008 | 12:16 PM CDT

Integrating Science and Nature

By: Nancy Jeffries

Skin care products for spa and home spa use are reaching new levels of sophistication thanks to some very interesting ingredients providing functionality and marketing impact.

Oct 13, 2008 | 10:01 AM CDT

Cosmetic Hybrids Create Confusion Among Consumers

By: Katie Schaefer

New cosmetics innovations are creating subcategories that cross over into industries outside of beauty, leading to hybrids of cosmetics that can confuse consumers.

Oct 10, 2008 | 03:44 PM CDT

Delivering on Antiaging Potential

By: Nancy Jeffries

Technical advances in delivery systems have profound implications for the personal care industry.

Oct 07, 2008 | 12:30 PM CDT

Chemical Reaction: The Power of Soap

By: Steve Herman

We sometimes forget that the benefits of our industry go beyond simple beauty, and some of the most elemental and taken-for-granted products, combined with the marketing knowledge pioneered by the companies in our industry, can save millions of lives.

Sep 29, 2008 | 02:36 PM CDT

Growing Cosmeceutical Applications

By: Lakshmi Prakash, PhD

Complementary to the September 2008 feature "Cosmeceuticals: Still Topical," the author explores formulation challenges, preservatives, skin lightening and other topics.

Sep 08, 2008 | 08:27 PM CDT

Beiersdorf Launches New Men's Hair Care Line

Beiersdorf

Product formulated to stimulate the metabolism of hair follicles and hair roots; initial launch across 11 European countries.