Sponsored

Defy standard beauty routines with multi-sensory and non-traditional formats

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Consumers expect more and more of the personal care products they buy, equally demanding texture and sensory appeal alongside product efficacy.

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Meanwhile, skin care trends continue to inspire the hair care market driving the need for constant reinvention in this space.

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The above paid-for content was produced by and posted on behalf of the Sponsor. Content provided is generated solely by the Sponsor or its affiliates, and it is the Sponsor’s responsi­bility for the accuracy, completeness and validity of all information included. Global Cosmetic Industry takes steps to ensure that you will not confuse sponsored content with content produced by Global Cosmetic Industry and governed by its editorial policy.

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