Recent Issues

  • March 2015
  • Successfully Structure Your Marketing Foundation, Trends in the Men’s Grooming, Beauty Product Testing Breathes New Life into Mature SKUs, As the Modern Male Consumer Evolves, So Must His Packaging, Four Tips for Marketing Men’s Products
  • February 2015
  • The F-Word of Color Cosmetics: Functionality, The Color Essentials, Spring/Summer 2015 Color Trends, Branding and Rebranding, Fun, Flirty, Functional: Trends in Color Cosmetic Packaging
  • November 2014
  • How Research Helps Brands Sell More, Trends from Emerging Markets, New Skin Brightening Ingredients, The Power of Product Sampling, 2014 Beauty Packaging Identity Trends
  • October 2014
  • Creating a Social Shopping Situation, Legitimizing Claims, Total Evacuation, Samples Are Still the New Black, The Balancing Truth
  • September 2014
  • State of the Industry, Beauty Tech: Devices and Data Mark What’s Next, Tuning Strategy to an Evolving Landscape, Getting More from Multifunctional Ingredients, Beyond Product Packaging
  • July 2014
  • Green Claims That Mean Something, The Different Faces of Natural, Advocacy in Loyalty, Crossing Beauty Categories

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Table of Contents:

April 2010

Business Articles

Licensing in Color: Movie-inspired Makeup

By: Charu Suri and Ron Robinson

Where Brand Identity Meets Economies of Scale

By: Elizabeth Abrams

Data, Data, Everywhere

By: Steve Herman

2010 Beauty Packaging Identity Trends

By: Aniko Hill

Linking Fashion and Beauty

By: Imogen Matthews

Transferring Innovation to Global Markets

By: Michael Doyle

High Def, High Tech

By: Sara Mason

The Looking Glass

By: Jeff Falk

Markets & Trends Articles

Euromonitor International Report: A Shift in Focus

By: Carrie Lennard, Euromonitor International

Brazil’s Beauty Sales Grow 14.75% in 2009

By: Fernanda Bonifacio

The Online World—Beauty Counter of Tomorrow

By: Liz Grubow

Sniffing Out Scent Clues to New Classics

By: Nancy C. Hayden