Recent Issues

  • March 2015
  • Successfully Structure Your Marketing Foundation, Trends in the Men’s Grooming, Beauty Product Testing Breathes New Life into Mature SKUs, As the Modern Male Consumer Evolves, So Must His Packaging, Four Tips for Marketing Men’s Products
  • February 2015
  • The F-Word of Color Cosmetics: Functionality, The Color Essentials, Spring/Summer 2015 Color Trends, Branding and Rebranding, Fun, Flirty, Functional: Trends in Color Cosmetic Packaging
  • November 2014
  • How Research Helps Brands Sell More, Trends from Emerging Markets, New Skin Brightening Ingredients, The Power of Product Sampling, 2014 Beauty Packaging Identity Trends
  • October 2014
  • Creating a Social Shopping Situation, Legitimizing Claims, Total Evacuation, Samples Are Still the New Black, The Balancing Truth
  • September 2014
  • State of the Industry, Beauty Tech: Devices and Data Mark What’s Next, Tuning Strategy to an Evolving Landscape, Getting More from Multifunctional Ingredients, Beyond Product Packaging
  • July 2014
  • Green Claims That Mean Something, The Different Faces of Natural, Advocacy in Loyalty, Crossing Beauty Categories

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Table of Contents:

February 2010

Business Articles

Branding for Digital Media

By: Aniko Hill

Liquid Crystals and the Skin

By: Steve Herman

The Pitfalls and Burdens of Claims

By: Marie Alice Dibon, PharmD

Putting the O in SEO

By: Lisa Doyle

Inventing Success

By: Rachel L. Grabenhofer

Leveraging the Power of Partnership for Smarter Private Events

By: Dennis Church

Recession Doesn’t Spare Brand Owners’ Shipping Costs

By: Simon Kaye, Jaguar Freight Services

Sustainability: This Year’s Model

By: Jeff Falk

The Next Phase

By: Jeff Falk

The Anatomy of a Beauty Product Photo Shoot

By: George Carter, Shootgallery.com

Markets & Trends Articles

From the Note a Symphony is Born

By: Jeb Gleason-Allured

WHO Pushes for Drug Classification of Certain Cosmetics

By: Priyanka Bhattacharya

Detangling Hair Care

By: Carrie Lennard, Euromonitor International