GCI Magazine

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New in 2010 Issues

Oct 30, 2014 | 10:34 AM CDT

Majority of Men Plan Fragrance Purchases Ahead of Time, Reports NPD

The need to replenish, in-store influencers and price are the top motivators behind men’s fine fragrance purchases; among most desired characteristic for scented body products, men tend to purchase large-sized fine fragrance as it's seen as a good value.

Oct 30, 2014 | 09:50 AM CDT

Avon Total Revenue Down 8% in Q3 2014

Sluggish performance in Brazil contributed to softer results in Latin America.

Oct 29, 2014 | 09:54 AM CDT

Revlon Posts Q3 2014 Sales

Excluding the impact of foreign currency fluctuations, net sales for company's consumer segment during the third quarter of 2014 increased 2.0%, primarily driven adjustments in the U.S. and expected future discontinued products in line with the company's strategy to focus on fewer, bigger and better innovations.

Oct 27, 2014 | 02:02 PM CDT

Nivea Men to Sponsor Newly Launched Fall Experimental Football League

Nivea Men will have significant on-field presence with patches on jerseys, logos on helmets and a logo on the 50-yard line.

Oct 27, 2014 | 12:28 PM CDT

November 2014 Ingredient Launches from Lipotec, Swallowfield and RiceBran Technologies

Launches include anti-cellulite plankton and aerosol spray for body butters.

Oct 27, 2014 | 12:22 PM CDT

November 2014 Packaging Launches from Fusion Packaging, Aptar and More

Launches include mini airless pumps, a lipstick sampler and innovation in tactile control.

Oct 27, 2014 | 12:16 PM CDT

Leveraging Consumer Research To Fuel Packaging Innovation

By: Becky Donner

Through understanding the consumer, every aspect of packaging can be elevated to help brands win.

Oct 27, 2014 | 12:12 PM CDT

Avon Makeup Line Luxe Available Through E-commerce

By: Fernanda Bonifacio

Moves by Avon and Natura mark some changes in direct sales strategies in Brazil.

Oct 27, 2014 | 12:10 PM CDT

What I Haven’t Got

By: Jeff Falk

When you get down to it, there is often a disconnect between what consumers want/need and what is sold to them and how.

Oct 27, 2014 | 12:06 PM CDT

2014 Beauty Packaging Identity Trends

By: Aniko Hill

The first goal in strategizing and designing packaging identity should be to authentically reflect the brand’s core identity, and cross-checking the strategy across relevant trends can help inform whether to follow or contrast trends.