Recent Issues

  • May 2015
  • Why Innovative Packaging Matters, The Power of Focus Groups, Questions to Ask Before Developing a Product, Sustainable Ingredients, Emerging Market Challenges & Mature Market Growth
  • April 2015
  • Storm Clouds Gather Over Sun Care, The Feel of It: Packaging With Sensory Clues, Millennials and Brands, What's the StoryScore?, It's All About Moisturization: Consumer Insights Through Social Media
  • March 2015
  • How to Successfully Structure Your Marketing Foundation, Beyond the Launch: Three Ways that Beauty Product Testing Breathes, New Life into Mature SKUs, Form, Function or Fun?, As the Modern Male Consumer Evolves, So Must His Packaging
  • February 2015
  • The F-Word of Color Cosmetics: Functionality, The Color Essentials, Spring/Summer 2015 Color Trends, Branding and Rebranding, Fun, Flirty, Functional: Trends in Color Cosmetic Packaging
  • November 2014
  • How Research Helps Brands Sell More, Trends from Emerging Markets, New Skin Brightening Ingredients, The Power of Product Sampling, 2014 Beauty Packaging Identity Trends
  • October 2014
  • Creating a Social Shopping Situation, Legitimizing Claims, Total Evacuation, Samples Are Still the New Black, The Balancing Truth

View past issues

Table of Contents:

September 2011

Business Articles

Resonating in a New Reality

By: Kevin Marshall

Case Study: Looking Back to Move a Brand Forward

By: Bob Scherer

Standing Out in the Crowd

By: Aniko Hill

A Deeper Shade of Green

By: Lisa Doyle

The Role of Stem Cells in Beauty—Today and Tomorrow

By: Marie Alice Dibon, PharmD

Learning Social Media’s Lessons

By: Katja Bartholmess and Ron Robinson

Case Study: Media Mix Conveys Heart of Brand; Establishes Foothold in the Market

By: Ross Glick

Markets & Trends Articles

When Summer Fades, Skin Concerns Remain

By: Abby Penning

Super Premium Beauty on Cusp of a New Era of Growth

By: Fflur Roberts, Euromonitor International

U.S. Demand for Cosmeceuticals to Reach $8.5 Billion in 2015

By: The Freedonia Group, Inc.