Recent Issues

  • March 2015
  • Successfully Structure Your Marketing Foundation, Trends in the Men’s Grooming, Beauty Product Testing Breathes New Life into Mature SKUs, As the Modern Male Consumer Evolves, So Must His Packaging, Four Tips for Marketing Men’s Products
  • February 2015
  • The F-Word of Color Cosmetics: Functionality, The Color Essentials, Spring/Summer 2015 Color Trends, Branding and Rebranding, Fun, Flirty, Functional: Trends in Color Cosmetic Packaging
  • November 2014
  • How Research Helps Brands Sell More, Trends from Emerging Markets, New Skin Brightening Ingredients, The Power of Product Sampling, 2014 Beauty Packaging Identity Trends
  • October 2014
  • Creating a Social Shopping Situation, Legitimizing Claims, Total Evacuation, Samples Are Still the New Black, The Balancing Truth
  • September 2014
  • State of the Industry, Beauty Tech: Devices and Data Mark What’s Next, Tuning Strategy to an Evolving Landscape, Getting More from Multifunctional Ingredients, Beyond Product Packaging
  • July 2014
  • Green Claims That Mean Something, The Different Faces of Natural, Advocacy in Loyalty, Crossing Beauty Categories

View past issues

Table of Contents:

September 2011

Business Articles

Resonating in a New Reality

By: Kevin Marshall

Case Study: Looking Back to Move a Brand Forward

By: Bob Scherer

Standing Out in the Crowd

By: Aniko Hill

A Deeper Shade of Green

By: Lisa Doyle

The Role of Stem Cells in Beauty—Today and Tomorrow

By: Marie Alice Dibon, PharmD

Learning Social Media’s Lessons

By: Katja Bartholmess and Ron Robinson

Case Study: Media Mix Conveys Heart of Brand; Establishes Foothold in the Market

By: Ross Glick

Markets & Trends Articles

When Summer Fades, Skin Concerns Remain

By: Abby Penning

Super Premium Beauty on Cusp of a New Era of Growth

By: Fflur Roberts, Euromonitor International

U.S. Demand for Cosmeceuticals to Reach $8.5 Billion in 2015

By: The Freedonia Group, Inc.