gci

September 2016

Table of Contents:

Business Articles

Beauty Under the Influence

Sourabh Sharma, FIG or out

Influencing the Influencers

Jeb Gleason-Allured, Editor in Chief

Tell Me How You Really Feel

Denise Herich, The Benchmarking Company

Aligning Claims and Brands

Kevin Gallagher

Expanded Edition: The State of Beauty and Personal Care M&A

Jeb Gleason-Allured

Heritage Beauty Needs to Go Social

Hannah Symons, Associate Beauty and Personal Care Analyst, Euromonitor

Markets & Trends Articles

Selling Lipstick to Your Dad

Matt Segal, Clutch

The Case for Mass Vs. Class

Jeffrey Ten

K-beauty Won’t Last Forever

Jeb Gleason-Allured, Editor in Chief