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New in Online/TV (page 25 of 33)

Mar 01, 2012 | 11:12 AM CST

Shiseido to Launch New Web-based Total Beauty Service

Called Watashi+ and launching in April, the service will help provide questions and information to beauty consumers.

Feb 27, 2012 | 07:59 AM CST

Online Retail to Reach $327 Billion by 2016

Forrester Research report forecasts online shopping to account for 9% of overall retail sales by 2016; changing consumer behavior and changes in technology among factors.

Feb 24, 2012 | 03:51 PM CST

Study From Total Beauty Media Group Shows Strength of Luxury

The study also shows many women often buy luxury beauty products on discount websites and that sampling is the number one factor in influencing a purchase, followed by peer product reviews.

Feb 01, 2012 | 11:22 AM CST

Case Study: Leveraging Social Referrals for Hair-raising Results

By: Trevor Legwinski

Tapping into consumers through social media unleashes a highly effective marketing channel, and a sustained, cross-channel effort aids understanding and communication with current customers and identifying new ones.

Jan 31, 2012 | 10:23 AM CST

Building a Beauty Brand Online

By: Herman Chein

By creatively and intelligently utilizing online strategies and tools to stand out from and compete with multinational brands, start-up labels have the opportunity to grow into robust, global competitors.

Jan 30, 2012 | 01:48 PM CST

Ulta Adds New Board Member

Cathy Halligan, Powerreviews Inc. senior vice president, takes over from Herve Defforey.

Jan 17, 2012 | 11:23 AM CST

Beauty Marketing Gone Social

By: Kline & Company

While many beauty brands are investing in online and social marketing strategies for their products, Kline & Company reports that traditional advertising is still very much in the thick of the marketing mix.

Jan 10, 2012 | 10:01 AM CST

Ulta Beats Holiday Financial Estimates

The company saw net sales of $386 million for the seven weeks between Nov. 13 and Dec. 31, 2011, causing it to raise its fourth quarter fiscal outlook.

Jan 04, 2012 | 09:49 AM CST

Women Spending More Time Researching Beauty Products

Greater Internet access and the importance of peer reviews are weighing in how female beauty consumers shop online, according to a report from Total Beauty Media Group.

Jan 03, 2012 | 10:47 AM CST

Thinking About QC in Your QR

By: Jeff Falk

The proliferation of QR codes as part of the marketing mix means beauty brands need to have a smart strategy when using this technology.