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New in Consumers (page 15 of 44)
Mar 04, 2013 | 03:52 PM CST
By: Abby Penning
Marketing to the mature population is a must for beauty companies, but what are the most engaging ways to do so? rhc advantage's Mark Beasley will look at the best strategies during his seminar at in-cosmetics.
Mar 04, 2013 | 01:35 PM CST
Euromonitor International released a white paper identifying four consumer types to help brands and companies optimize marketing strategies, keying in on the importance of online and digital initiatives.
Feb 28, 2013 | 11:42 AM CST
P&G's Orgullosa program has appointed three Latina women to its new board of faldas, or board of skirts, meant to help the company and its brands connect better with Latina women in the U.S.
Feb 27, 2013 | 11:20 AM CST
By: Jennifer Linder, MD
The large majority of cutaneous aging is caused by external influences, many of which can be avoided.
Feb 26, 2013 | 10:44 AM CST
Nineteen percent of UK sunbed users start to use anti-aging products by the time they are 25, compared with just 5% of those who don’t use sunbeds.
Feb 26, 2013 | 10:19 AM CST
While the economic rebound slowly builds, consumers continue to play it safe and seek value overall in their retail purchases. With this in mind, brands, manufacturers and retailers need to make the value obvious up front, according to Symphony IRI.
Feb 25, 2013 | 11:42 AM CST
The soccer club has entered into a sponsorship deal with the men's skin care brand, representing its products and promotion in a three-year partnership.
Feb 22, 2013 | 10:29 AM CST
The Renfrew Center Foundation released the results of a survey showing the attitudes and use of makeup by girls ages eight to 18; positives and negatives of the survey have implications for beauty brands.
Feb 22, 2013 | 10:13 AM CST
The second Mederma Wear Your Skin Proudly survey found 44% of women felt improving the appearance of their skin imperfections such as scars and stretch marks, would help improve their overall self-confidence, compared with only 25% of men.
Feb 20, 2013 | 11:03 AM CST
The collection, to debut later in 2013, targets tweens and teens and will feature Paul Frank's iconic monkey mascot Julius.