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Consumers

New in Consumers (page 37 of 46)

Apr 10, 2009 | 12:49 PM CDT

P&G Sells Johnson Products Business

Brand targeted toward African-Americans, built on a core of hair relaxers, sold to allow P&G to focus on core categories.

Apr 09, 2009 | 10:11 AM CDT

Council Names President and CEO

Lezlee Westine to assume leadership role at the Personal Care Product Council in May, 2009; to leverage experience in private sector and as White House director of public liaison.

Apr 07, 2009 | 02:18 PM CDT

Parents Look to Nature for Baby Care

By: Sara Mason

Natural and organic claims are a driving force behind growth of baby care, a market projected to expand by a billion dollars in the next five years.

Mar 18, 2009 | 05:01 PM CDT

Council Responds to Chemical Concern Surrounding Baby Product Chemicals

The Personal Care Products Council considered two chemicals "trace" or extremely low in personal care products; finding that the percentages are below established regulatory limits or safety thresholds and are not a cause for health concern.

Mar 16, 2009 | 09:34 AM CDT

Axe Launches Site in Conjunction with New Line

Web site designed to serve as a relatable point of engagement with the brand.

Mar 11, 2009 | 01:29 PM CDT

Male Grooming Continues to Grow

By: Datamonitor

Datamonitor survey showed that price was the biggest influence on men when choosing personal care products; most men do not pay attention to new products but areas of male grooming are open to diversification.

Feb 27, 2009 | 03:21 PM CST

Breaking Barriers: Retail’s Natural (R)evolution

By: Sara Mason

Consumers are choosing to buy less in order to buy better. This trend reflects a desire for products with greater meaning and, even during the economic downturn, is expected to grow.

Feb 27, 2009 | 12:02 PM CST

Profile: Creating Scent Connections

Laura Donna
By: Alexendra Voigt

To build a notable position today, fragrance marketers must look beyond standard advertising or marketing schemes to connect consumers to the art of fragrance creation.

Feb 06, 2009 | 09:23 AM CST

LVMH Reports Gains in Fiscal 2008

Success of men's fragrance and the company's Sephora retail model lend to revenue of €17.2 billion.

Jan 27, 2009 | 10:01 AM CST

Calvin Klein Fragrances Launches Online Brand Experience

Interactive Web site features widgets that can migrate from the site to users' social networking pages, allowing them to experience the brand in their own online worlds.