Consumers:
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Men
New in Men (page 3 of 9)
Oct 26, 2012 | 02:28 PM CDT
Do Men Really Care About Beauty?
By: Irina Barbalova, Euromonitor International
The male grooming category has demonstrated consistent performance over the recent years of economic instability, and has once again come to the spotlight with a flurry of activity in terms of increased marketing and advertising efforts, as well as many targeted brand expansions.
Oct 26, 2012 | 02:13 PM CDT
A Challenging Global Climate for Fragrances
By: Rob Walker, Euromonitor International
As the landscape becomes more difficult for premium fragrances, though currently performing well, opportunities open for mass brands.
Oct 09, 2012 | 11:20 AM CDT
Men's Grooming Habits and Behaviors Help Show Where Their Dollars Go
A new report from Multi-sponsor Surveys breaks men down into four grooming categories, discussing their grooming habits, and buying and spending patterns.
Oct 04, 2012 | 09:01 AM CDT
Changing Perceptions Helping to Significantly Boost Men's Fragrance in China
The men's prestige fragrance market in particular is showing is strength and upward trend in the Chinese marketplace.
Sep 17, 2012 | 11:18 AM CDT
The Market for Male Beauty Products Increasing in South Korea
An article from the Associated Press discusses how male-oriented beauty products and services are on the rise in the increasingly appearance-conscious South Korea.
Aug 31, 2012 | 04:50 PM CDT
Understanding the Psyche of the Male Consumer
By: Richard Linder
Diving into the physical and psychological differences between women and men can uncover the key to attracting and maintaining a strong base of loyal male customers.
Aug 24, 2012 | 09:13 AM CDT
Men's Skin Care Sales Tracking Up, Along With Men's Retail
The NPD Group has released stats showing men's skin care sales increased 6% in 2012 over 2011 (January through July), up to $45.5 million in sales as more and more such products appear on shelves next to bar soaps and shaving cream.
Aug 08, 2012 | 09:39 AM CDT
Men's Grooming Tools, Products Helping Push Dollar Growth in Personal Care
According to The NPD Group’s consumer tracking service for the 12 months ending June 2012, sales of men’s electric shavers and men’s trimmers gained 9% and 12%, respectively, in dollar sales.
Aug 06, 2012 | 01:21 PM CDT
Nearly Half of Men in U.S. Don't Use Suncreen, Study Finds
The Skin Cancer Foundation and the makers of Banana Boat and Hawaiian Tropic sunscreens conducted the online survey with 1,000 participants.
Jul 25, 2012 | 04:35 PM CDT
Women Dominate Salon Visits, But Men's Numbers Set to Grow
With more services aimed at them, a larger number of salons are courting men as key consumers.
