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China Leads BRIC Nations in Bath and Shower

Posted: January 20, 2011

China leads the BRIC countries in the bath and shower product market, according to a report by Research and Markets, and comparable to information provided by Euromonitor. Although China is leading the category for the BRIC countries, Bath and Shower Products in the BRIC (Brazil, Russia, India, China) Countries Market Overview and Forecasts to 2014 notes that Russia is not far behind.

The report explains that Russia's bath and shower product market is led by shower products. In addition, the report expects Brazil to grow steadily between 2009 and 2014.

The report contains information on three categories: liquid bath products, other bath products and shower products. It includes market and category level information on value, volume, and expenditure and consumption, with historic (2004–09) and forecast (2010–14) data. It also offers market level company and brand shares as well as distribution share information. Finally, the report discusses recent product launches.

According to the company, in addition to helping companies understand the quantitative trends within the bath and shower products market in high growth/emerging nations and identifying key players within the bath and shower products in Brazil, Russia, India and China to plan lucrative M&A, partnerships and agreements, the report can also allow companies to obtain insight into new product launches within the bath and shower products market in Brazil, Russia, India and China.