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Atualidade Cosmetica Awards Given Out in Sao Paulo

Posted: November 11, 2010

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In the Point of Sale category, the victory went to the electronic retailer Sack’s, and the president of the electronic beauty retailer announced that, in January, the company would begin the transition to Sephora, which bought 70% of Sack’s last June.

And one of the largest honors of the night went to Antonio Amador, a perfumer with IFF. Having spent 47 years dedicated to the art of perfumery, Amador is now responsible for training “the noses of the future.” Recognizing his career and work, he is now the newest member of the Atualidade Cosmética's Hall of Fame.

A list of all the winners:

  • Professional of the Year: Lásaro do Carmo Jr., president of Jequiti
  • Bath and Hygiene: Fun Tropical, O Boticário
  • Hair Care: Nativa Spa Equílibrio dos Fios, O Boticário
  • Body Care: Beauty Drink, Beauty In
  • Face Care: Chronos, Natura
  • Makeup: Make B., O Boticário
  • Point of Sale: Sack’s
  • Company of the Year: Jequiti
  • International Men's Fragrance: Voyage d´Hermés, Hermés
  • International Women's Fragrance: Rose The One, Dolce & Gabbana
  • Latin American Men's Fragrance: Natura Essencial Exclusivo, Natura
  • Latin American Men's Fragrance—Consumer's Choice: Zaad Amber, O Boticário
  • Latin American Women's Fragrance: Glamour Secrets Black, O Boticário
  • Latin American Women's Fragrance—Consumer's Choice: Glamour Secrets Black, O Boticário
  • Aparício Basílio da Silva's Trophy—Latin America Creation for Men: Aire Eletric, Jequiti; Firmenich, perfumer: Maria Tereza Belotti
  • Aparício Basílio da Silva's Trophy—Latin America Creation for Women: Glamour Secrets Rose; IFF, perfumers: Marion Costero and Olivier Polge