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New in Segments (page 165 of 200)
Jul 13, 2009 | 09:41 AM CDT
Youngest driver to ever win a NASCAR Sprint Cup Series race added to brand's core marketing platform.
Jul 10, 2009 | 09:41 AM CDT
Galaxy Surfactants Ltd., a supplier of performance products for home and personal care based in Navi Mumbai, India, has acquired Tri-K Industries Inc.
Jul 09, 2009 | 10:28 AM CDT
Opening provides company with a competitive in-market edge to advance sales, build business partnerships and strengthen global presence, according to CEO.
Jul 08, 2009 | 12:32 PM CDT
By: Katie Schaefer
The award was presented by the U.S. Environmental Protection Agency on behalf of the White House and recognizes technologies that incorporate the principles of green chemistry into chemical design, manufacture and use.
Jul 06, 2009 | 11:42 AM CDT
By: Jeb Gleason-Allured
With an increasing number of consumers concerned about more aspects of the products they buy, it is to the beauty industry’s benefit to clearly and effectively communicate the advantages and safety of the products it offers.
Jul 06, 2009 | 11:37 AM CDT
By: Liz Grubow
Creating cradle-to-cradle has implications for ingredient and packaging choices—as well as business and marketing strategies.
Jul 06, 2009 | 11:22 AM CDT
By: Brian W. Budzynski
Rebranding. An argument could be easily made against it that would almost assuredly utilize the term “economic downturn,” calling into direct question the unfavorable odds of taking a brand with an established consumer base and relaunching its image and message with a sure measure of success. Yet, odds be damned, this is precisely what Corey Huggins, brand manager for Black Opal.
Jul 06, 2009 | 10:59 AM CDT
By: David Frederick
Brand experiences have evolved, with consumers themselves helping to create new brand worlds by becoming players in the stories. This new collaborative Beauty Metaverse is ready for someone to take the next quantum leap.
Jul 06, 2009 | 10:18 AM CDT
Continental Packaging Solutions introduces bottle with customized ratchet head.
Jun 26, 2009 | 11:48 AM CDT
Essence.com partners With Covergirl Queen collection on digital makeover tool launch; application intended to facilitate a dynamic beauty community experience.