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Price, Aesthetics and Added Value Key to Bath & Body Sales

Posted: April 8, 2011

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With the growing trend of body wash, it seems people need a little help lathering up, so it isn’t surprising, states Mintel, that scrubbers and massagers grew nearly 10% in 2010, and Mintel expects this segment to continue growing by 63% between 2010 and 2015.