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Wet n Wild Expands Its Fergie CenterStage Color Cosmetic Collection
Posted: February 19, 2014
Wet n Wild and its global beauty ambassador Fergie announced new products for the Fergie CenterStage collection. The 23 new product launches to the existing line range from long-wearing eyeliners in striking colors to intense volume mascara, long-wearing shimmer primer, all-in-one BB creams, mattifying powder, and high-shine lip varnishes.
The line continues to embody Fergie’s fashion sense, as well as her devotion to her fans. Each fashion-forward product was carefully crafted with multifunctional uses, as well as to cater to women of diversity. The line’s G.L.A.M. Maker BB Cream is an all-in-one formula with eight different functions, and the Take on the Day Mattifying Powder has no color to match any skin tone. Fergie also adds a personal touch in her distinct shade names, sharing unique memories with her fans.
“I formulated my line so that my fans—anyone, really—regardless of skin tone or income, can find and afford specialty products that are usually only seen in prestige lines. To be able to bring luxury product to drugstores is so important to me because everyone wants to feel luxurious,” said Fergie.
As an ongoing collaboration, Wet n Wild and Fergie will be further-expanding the CenterStage Collection throughout the year with trendsetting promotional products each season.