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Coty, Puig Announce Expansion of Distribution Partnership
Posted: December 8, 2008
Coty Inc. and Puig Beauty & Fashion Group announced that Coty’s beauty division will distribute the Antonio Banderas fragrance lines in the U.S., effective Jan. 1, 2009. According to a press release, the addition of the brand strengthens the existing distribution partnership between Coty and Puig. Coty currently distributes Puig's Prada, Nina Ricci, Carolina Herrera and Paco Rabanne brands, among others, in the U.S. and Canada.
“The new synergy between Coty Beauty and Puig provides a unique opportunity to grow both our portfolios simultaneously,” said Bernd Beetz, CEO, Coty Inc. “We look forward to leveraging our leadership in the beauty industry to foster growth of the Antonio Banderas franchise and other Puig fragrances in the U.S. and Canadian market.”
“Working with Coty Beauty, we have developed a collaborative formula for success,” said Marc Puig, CEO, Puig Beauty & Fashion Group. “We know that Coty is the right partner to expand our strategic initiative for our mass brands business and anticipate another successful partnership.”