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Fusion Brands Announces Formation of Luxury Fragrance Division

Posted: April 14, 2010

Fusion Brands Inc., the parent company of FusionBeauty and Clean, announced the formation of the new Fusion Brands Luxury Fragrance Division. The new division, headed by fragrance veteran Dana Kline, will develop, manufacture, distribute and market luxury fragrances.

Kline who comes to Fusion Brands Inc. with more than 20 years of experience in the field, will report directly to CEO Caroline Pieper-Vogt, and is charged with growing the division by garnering new business partnerships, identifying expansion opportunities and pioneering product development.

"The launch of Fusion Brands Luxury Fragrance Division brings us one step closer to realizing our goal in becoming a full service global beauty entity," said Pieper-Vogt. "With Dana's unique combination of passion for the fragrance category, her extensive management experience and her unparalleled skill at brand development, she's the perfect candidate to help us see this vision through."

Before joining Fusion Brands Inc., Kline served as president of Icon Beauty, a sales and distribution company she built in 2008, overseeing sales marketing execution of Beyoncé Heat, Nautica, Nautica Oceans, Kate Moss and Beckham, as well as the exclusive launch of the Bebe fragrance brand in the U.S. Before that, she served as vice president of sales at Gary Farn Ltd. in charge of all distribution for prestige fragrance houses Ferragamo, Annick Goutal, Lolita Lempicka, Etro, Herve Leger and Ungaro. Throughout her career, Kline has also worked as national sales manager for Puig Prestige where she worked on the planning and development of the first Prada launch and managed designer brands including Nina Ricci and Carolina Herrera. As field sales director at LVMH she launched Michael Kors, Marc Jacobs and Parfums Givenchy.

"Fusion Brands Inc. is an innovative company that represents the future of the beauty business, and I'm thrilled to be working with a company that offers a fresh approach to the industry," said Kline. "Fusion Brands Luxury Fragrance Division will step out of the industry mold to customize how we build brands and partner with retailers."