Tap Into Business Solutions! This is just part of the article. Want the complete story, plus a host of other brand-boosting articles to make your job easier? Sign up!
The perfumery and marketing teams at Bell Flavors and Fragrances put together a list of top trend concepts for 2010. Trends in the fashion, art, color, culture and entertainment industries were analyzed. Through these influences, Bell was able to select new fragrance notes/accords then matched them with consumer trends to create fragrance profiles for each note/accord.
Here is the top 10 list along with the fragrances that were developed for each trend:
- Youthful—Grapefruit Rhubarb Rose
Trend Definition: Young vibrant colors, fabrics and accords that make you feel young and light at heart.
Fragrance We Developed: Juicilicious, a bright, light and lively feminine creation.
- Androgynous—Seashore Driftwood
Trend Definition: Styles that can work for both men and women.
Fragrance We Developed: Illusion, androgynous blend of exotic materials to provide a sophisticated fragrance for him and her.
Trend Definition: Over the top.
Fragrance We Developed: Love Kills Slowly, a Daring Creation for Women that brings the shock and ahhh to anyone's style.
- Relaxed Traditional—Mahogany Vetiver
Trend Definition: Sleek cuts with different fabrics has set a tone making the overall traditional style more relaxed.
Fragrance We Developed: Yogalates, feminine floral creation that combines unique notes into a sophisticated setting.
Trend Definition: Shockingly sexy.
Fragrance We Developed: @, it’s not a typo—this fragrance name is “@” because it mixes traditional fragrance accords with an unusual absinthe type twist.
- Simplistically Fashionable—Mandarin/Orange Blossom
Trend Definition: Functional and basic styles. A less is more mentality; get away from labels and sticking to trends.
Fragrance We Developed: Simply Chic, brings the simple fashion of yesterdays elite into today's masses.
- Planned Simplicity—Mojito
Trend Definition: A Zen-like mentality, where everything has a natural flow.
Fragrance We Developed: Simple Life, sexy clean sweet green notes make you ready for a few more Mojitos and '50s-style cars.
- Dualism—Woody Iris
Trend Definition: Having an appearance of one style but then could be interrupted in a completely different way, such as it is modern because it is retro.
Fragrance We Developed: 2-sided, what for the dry down and your experience dualism at its best with this complex fragrance.
- Transparent Fashion—Satin Wood
Trend Definition: Going with a personalized style that is elegantly distinctive with classic basics.
Fragrance We Developed: See thru Soul, beautiful top notes seduce your soul.
- Bold Accents—Szechwan Pepper
Trend Definition: Scaled down bling, loud vibrant yet tasteful trends with a bit of eccentricity.
Fragrance We Developed: A Blurred Line, warm masculine notes, highlighted with a fresh in-your-face top note blend.
To get more information or samples on any of these materials, contact us.
Want the rest of the story? Simply sign up. It’s easy. Plus, it only takes 1 minute and it’s free!
The above paid-for content was produced by and posted on behalf of the Sponsor. Content provided is generated solely by the Sponsor or its affiliates, and it is the Sponsor’s responsibility for the accuracy, completeness and validity of all information included. GCI Magazine takes steps to ensure that you will not confuse sponsored content with content produced by GCI Magazine. and governed by its editorial policy.